In contrast, Facebook offers the promise of being able to select potential ad readers with a LASER like precision. Oh boy.
For my first novel, I sought out mature women who liked science fiction and fantasy, were interested in telepathy and (I’d been told this was very important) liked or owned a kindle. Wahoo. This group was going to LOVE my spec fiction e-novel about Lola, a forty-something telepath. I mean, how many of those are out there?
It took no time at all for me to have 4823 such women view my ad 10,527 times and click on my link 275 times. It took no time at all for me to spend $48.98 to make this happen and to sell, you guessed it, not a single book.
Read more at Can you sell books on Facebook? Can I?